Local Skateshop Day

Mission of Local Skateshop Day: To increase awareness, focus, and energy for core skateboard retailers.

The retail landscape is ever-changing and we, as an industry need to protect our culture and our partners and evolve with the times. So during this time we turn our energy to officially recognize the spirit and successes of the core skateboard retailers.

And since you asked… a core skateboard retailer is defined by IASC as a physical/ brick and mortar retailer whose product mix includes skateboarding specific items, including skate hard-goods, and which is a regional, privately owned entity. The store encapsulates the true spirit of skateboarding and consistently gives back to their local skate community. Also, read about the 10 best longboards at IASC.

How you choose the limited number of retailers is up to YOU- but you’d better get on it, because another company may have already decided to work with them too!

Who Should Participate:
IASC Member manufacturers and Specialty Best Skateboard Retailers everywhere
What is Local Skateshop Day?
Local SkateShop Day, conceived in 2009, by IASC to recognize core retailers as the true spirit of skateboarding. Having always been on the front lines, skateboard retailers represent the true passion by connecting and promoting skateboarding to the community, being a second home to the their local skaters, providing support to the old, current, and new generation of skaters, campaigning for skateparks, fighting for skateboarders rights, and in general being the epicenter of the skateboarding community.
Why Local Skateshop Day?
After years of growing Go Skateboarding Day (GSD) the retail community began asking for more. What more can we do together as manufacturers and retailers on a global level to elevate skate- boarding and create more in store traffic? A survey in TransWorld Business said 25% of retailers said they saw “a significant rise in sales” leading up to and during Go Skateboarding Day. and so the wheels began to turn. While GSD is a day to get out and skate- Local Skateshop Day is a day to pay a visit to the people who keep skateboarding rolling in towns around the world- the skateboard retailer.
When is Local Skateshop Day?
 Annually 2nd Weekend in October. October 9-10, 2010. After kicking around ideas in 2009, IASC surveyed retailers and manufacturers on dates that would best fit their schedules. After a year of meeting and discussion the final dates were decided by vote in the IASC – BRA retailer roundtable at ASR and retailers decided October was their ideal month. Typically a slow month for retailers, October is a time the specialty shop could use a little push to get their loyal customers in the door and new customers thinking about the shop as a place to find items for the upcoming holiday season.

How Local Skateshop Day Can Enhance Your Brand

Go Skateboarding Day began as a few industry events in Southern California and grew to thousands of events around the globe. Local Skateshop Day, in it’s first year, is part of a growing movement to grow local, buy local, and support local communities.

All year long retailers ask for support for events or their shop employees- consider the most passionate, skate-centric retailers you currently work with and create a unique promotional opportunity to show appreciation to the retail staff and bring people in to their store. This is the time of year to create that one-of-a-kind draw for the retailers and their customer base. Some suggestions…

Marketing for Your Retailers

  • Limited gift with purchase – only available this one weekend
  • Send pros to their hometown skateshop to grip boards behind the counter
  • Send autographed decks, posters, used equipment, etc. from your pros to the shops

Get Your Sales Reps Involved

  • …this is the day to create that push for your core retailers
  • Limited edition product available ONLY to shop employees
  • Shop teams incentives (shop team with the best footage wins a year sponsorship by your brand!)
  • Shop team demos supported by your brand

Get the word out on the streets!

  • Promote it on your web site and we will provide a link to your supporting brands
  • Retailers who put the Local Skateshop Days logo and link on their web site get a link on the local skate shop day IASC site (or BRA site)
  • Send out a release or calendar alert to local press
  • Put it on your Facebook, Twitter, or other time-wasting social network sites and link back to the Local Skateshop Days page

Participating Retailers

Anime To Skateboards Southgate, MI, 734-246-5877
Asylum Skate Oceanside, CA 760-722-7675
Bamboozle Salem, MA 781-558-3400
Beach Break Cedar City, UT 435-586-7469
Black Mamba Skatepark Dewitt, NY 315-422-9500
Blades Board SK8 New York, NY 212-787-3911
Blindside Sports Colorado Springs, CO 719-636-1554
Canvas Skate Shop 162 W. Pine Street, Suite
Mount Airy, NC 27030
Cheapskates Riverview, MI 734-283-4360
Damage 1904 W. Superior Street
Duluth, MN 55806
East Coast Surf Products Larchmont, NY 914-630-2737
Fairman’s Skate 43 West Gay Street
West Chester, PA 19380
Fast Forward Austin, TX 512-869-8555
Ground Zero Sacramento, CA 916-928-7001
HIC Kailua, HI 808-973-6780
IDS Los Angeles, CA 323-263-5445
Innerlight Surf Shop Pensacola, FL 850-432-3566
Killer Skatepark Evansville, IN 812-402-2940
Kona Skatepark 8739 Kona Ave.
Jacksonville, FL 32211
Modern Skate & Surf 923 E. Walled Lake Drive
Walled Lake, MI 48390
MOTIV8 Villa Park, IL 630-833-3747
Newblood Sk8 Shop 882 17th Street
Vero Beach, FL 32960
Old Skull Skateboards Fairport, NY 585-797-4473
Peter Glenn Delray Beach, FL 561-330-8501
Pioneer Boardshop North Hampton, NH 603-964-7714
Premier Skateboarding Grand Rapids, MI 616-742-2660
S&W Sports Concord, NH 603-228-1441
Shredder Sports New Hazelton, BC 250-842-0110
Spyder Surfboards Hermosa Beach, CA 877-SPYDER2
Street Grind Skate Shop Harlingen, TX 956-425-6681
Surface Boardshop Langford, BC 250-391-7283
TGM Skates Mt Clemens, MI 586-775-2760
The Agency Boardshop Yucaipa, CA 909-797-3700
Totally Board La Grange, IL 708-588-1400
Treasure Coast Sk8 Shop 900 Village Square Ste #1
Sebastian, FL 32958
Vertical Urge 7449 Six Forks Road
Raleigh, NC 27615
ZJ’s Boarding House Santa Monica, CA 310-392-5646